The acquired experience with luxury and premium brands, either independent
or part of a group, allows me to operate as a consultant in the following sectors :
LUXURY AND PREMIUM SEGMENT POSITIONNING
Areas : Fashion, Cosmetics, Wines, Gastronomy, Hospitality, Tangible and intangible heritage.
Markets : Europe, ex USSR, Middle East, Greater China, Japan.
CREATE
Brand mission,
Products and services offer,
Distribution,
Business Plan.
TURN ROUND
Diagnosis,
Offer restructuring,
Distribution reorganization,
Business Plan.
DEVELOPMENT
Business unit development,
Commercial development and distribution channels control,
Brand extension,
Licensing policy,
Contractual matters,
Preparation of strategic plans
Coaching of managers and teams.
Each brand is a particular case which needs a made to mesure recommandation towards its top managers, plus a strategical long term vision. These are essential conditions for success.